What Is Audio Video Production & How Does It Work?

The art of creating something for audio-visual media like film or TV is what audio-visual production is. Audio video production is among the most effective ways to make video content for numerous purposes. Besides producing videos for the masses, it is also a great way to market a product or service.

If you are a content creator or a wannabe filmmaker, you may want to know what audio-video production is. This beginner's guide can be a great start for your journey. Here, you can learn the basics of AV production, the equipment required, and much more.

What is Audio Video Production?

Audio Video Production is associated with creating and employing audio-visual content and technologies. But AV production is much more than picking a video camera and starting recording. If you are looking to produce some quality video content, this guide may help you. Here, we have covered everything that audio-visual production involves.

Equipment Required for AV Production

To kickstart your creative journey, you should possess the necessary tools and equipment. These include:

Microphone

Not only visuals but your audio should also be of top-notch quality. So, you must opt for a shotgun or Lavalier mic for capturing clear, crisp sounds.

Camera

Get the latest camera of the finest quality so you can capture videos in HD. If you buy a DSLR or cinema camera, ensure it fits your budget and specific needs.

Lighting

Lighting is one of the crucial elements that you cannot overlook. Good lighting creates an excellent atmosphere for recording videos. Buy a basic lighting kit and later invest in a more advanced version to enhance your skills.

Tripod

Tripod brings stabilization in whatever you have recorded or captured. This makes your final product very much professional. Get a sturdy tripod that helps keep your camera stable and lets you capture smooth panoramic shots.

Other equipment for video production may include a computer, podiums, screen/projector, mix board, etc.

How Does Video Production Work?

Video production begins with the creation of video. It may differ based on content, style, effort, and budget. The process entails preparing and setting up the groundwork. For a successful setup of your video project, you need to focus on rigorous planning, research, and organization. All of which is necessary!

Phase 1: Pre-Production

The initial step of creating a video is all about planning and laying the groundwork. In the pre-production phase, all the planning and coordination takes place. The scene locations are decided, the script is edited, and an outline of the whole recording procedure is made. It may even include the following:

• Budget
• Project timeframe
• Story selection
• Production team
• Video strategy

Phase 2: Production

This is the stage where you will collect all the raw footage of your video. Do you have some unique ideas or visions you wish to add to your final product? If so, ensure to have a clear conversation with your producer before the end of this phase. Here is what this phase includes:

• Interviews
• Voiceovers Recording
• Setting up of lights, sound, or video equipment
• Capturing an extra clip that may be used to enhance your story

Phase 3: Post-Production

Once you finish the above phase, it is time for the editor and producer to get into action. In phase 3, the post-production phase, the production team will start with the editing of your video.

The producer will review all the raw footage. Additionally, he will transcribe the interviews conducted. After that, they'll do all the assembling of the story. The editor will assist in bringing all the bits and pieces together. The production phase may include the following:

• Tracking the interviews
• Selection of music
• Producing the end product
• Video editing
• Reviews or approvals
• Delivery of the end product

Also Read: How Much Does It Cost To Rent A Recording Studio? Is It Too Costly?

Who are Audio-Video Specialists?

Audio-video specialists are individuals with extensive skills and knowledge of audio-video production. They also have all the basics of audio-video production and know how to use equipment.

When you don't want to take the stress of handling multiple software or equipment like lighting or cameras, hire an AV specialist. If you have somebody like that, you can give yourself more time to focus on other tasks. Also, you can ensure that everything is according to the plans.

What are the Duties of Audio-Video Specialists?

Someone who is an audio-video specialist has many duties to perform. Let's take a look at some of them:

• Installing and maintaining video equipment like video monitors, projection screens, microphones, etc.
• Editing of video, audio, and sound files.
• Guiding the employees of other companies on the usage and handling of equipment.
• Repairing damaged or faulty machinery.
• Setting up and disassembling video and audio equipment for live shows.

Demand for Audio-Video Production

Audio-video production is mainly used for entertainment purposes. It is also a part of theater, festivals, sporting events, and broadcast shows. But there is a wide range of industries that demand audio-video production, such as:

Entertainment Industry

Events like theater, concerts, and fashion shows demand a broad range of sound. Video production companies often use woofers and lighting to improve the sound and effects during the show. This helps in charging up the audience.

Corporate and Training

Meetings, conventions, and seminars are a few events that emphasize speeches and presentations. The key things to remember are lighting effects, audio clearness, and a good video presentation on large screens.

Small-Scale Events

Some examples of small-scale events include trade events, school productions, and mini-concerts. In such events, you need efficient audio and video output to improve the activities they want to do.

What is the Difference Between AV Production and Film Production?

Both AV production and film production are similar in several ways. However, there are still a few things that set them apart. There are instances when film producers and other content creators take these differences for granted. This results in poor quality final product. So, if you are someone who is going to produce video content, you should know the differences between AV and film production. Here are the things that create differences between the two:

• Location size
• Crew size
• Script length
• Shooting medium
• Target audience

Conclusion

No matter what video content you produce, the audio-visual equipment and resources improve the viewers' experience. Collaborate with an audio-video production company whenever planning to organize any event or seminar. Working with such a company can make a big difference.

GXYZ Radio is an excellent platform and a video production company to invest in. We are among the most reliable video production companies you may come across. For more than a decade, we have been collaborating with brands and artists to record and edit videos that could sell products and services. To learn more about our team, click here.